You don’t need a huge following to be in high demand. More brands are choosing depth over reach, opting for smaller creators with real expertise and genuine trust with their audience, and tech is no exception. This session brings together experts to discuss how to find the platform that actually suits your voice, build the personal IP that gets brands interested in the first place, and negotiate a deal once a brand comes calling. If becoming a recognisable voice in tech is one of your goals, this session covers what most people only learn after years of trial and error.