Co-Lead for Black Employees at eBay (BEE) & UK Social & Content Lead, eBayRichard is a seasoned social, influencer, and content strategist with extensive experience leading digital campaigns for some of the world's most recognisable brands. Currently Social & content Lead at eBay UK, he oversees strategy, creator partnerships, and platform innovation across multiple verticals.With a background spanning in-house, agency, and freelance roles, Richard has developed and executed content strategies for brands including BBC Radio 1, Rolls-Royce, HBO Europe, Jack Daniel's, Kia, and Aptamil. His expertise lies in blending creative storytelling with audience insight to build brand relevance and advocacy across digital ecosystems.A passionate advocate for inclusive representation, Richard also plays a leading role in driving DE&I initiatives within the workplace and beyond, in recently setting up a consortium to unite and drive Black talent.